Use the Industry Research Guide to find sources that offer:
- Industry trends
- Key players
- Industry ratios and financials
- Forecasts, and more
Need research help? Contact a business librarian.
Sep
15
2022
Tag: industry research
Feb
19
2021
Are you struggling to find:
- Company financials for your project?
- Market and industry information for your business plan?
- A SWOT analysis on a company?
- Opportunities and risks of doing business in another country?
Business Librarians can help. Email Willow or Kim or set up a Zoom appointment.
Jan
23
2019
This semester we are highlighting some of the databases most useful to business students. First database up: Statista!
From the website: “All of Statista’s charts are made available under the Creative Commons License CC BY-ND 3.0 and may be used and re-published without charge by all commercial and non-commercial websites. The only thing asked for in return is proper attribution to Statista.”
Where to find it: You can find it here, and under S in the databases A-Z list.
Use it to find:
- Statistics
Includes data on: companies, countries, products, demographics, advertising, etc.
Industry reports
A variety of industries, including popular categories such as: Sports & Recreation, Consumer Goods and FMCG, Media & Advertising, Technology & Telecommunications, and Internet - Dossiers
On about 80,000 popular topics. Provided in PowerPoint format
Infographics – news Infographics released daily - Tips for searching:
Use the search box to do a keyword search
Within a search use the left sidebar to limit your search to Statistics, Studies, Dossiers & Industry-Reports, Topics, or Infographics
Statista is really fun to browse as it is so visual
Mouse over the drop down menus “Our Services”, “Markets & Topics”, and “Infographics” to further explore this database.
Want help using Statista? Contact the Business Librarians, Willow or Kim, and set up an appointment.
Mar
01
2016
Getting ready for interviews? Researching internships? Thinking about business school or law school?
The Pomerantz Business Library has a great resource to help you: Vault.
Vault has an abundance of good info for the job or internship seeker. It also has rankings and reviews of law schools, business schools, and undergraduate institutions. To get a fuller picture of Vault’s capabilities, take a look at our recent profile of the site.
In addition, if you need more detailed company information (financials, corporate structure, executive profiles, etc.) to prepare for an interview, take a look at our Company Information guide. Or, perhaps you’re considering jobs or internships with companies in unfamiliar industries? If so, take a look at our Industry Information guide. This guide will help you find industry profiles, key industry players, financial ratios, and much more.
Get up to date with the latest company and industry news: take a look at one of our article databases such as Business Source Complete or Factiva and search for companies and industries of interest.
Have questions or need help? Email Jim or Kim. Or call 319-335-3077.
Dec
04
2015
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: Vault
Where to find it: You can find it here, and under V in the databases A-Z list.
Use it to find:
- Internship information
- Company info, rankings and reviews – includes info such as: geographic reach, operations, sales and marketing, financial performance, strategy, competitors, and company news
- Information on Industries and Professions. Industry info includes: overview of the industry, background, structure, outlook, and resources and associations.
- Resume, Interviewing, Cover letter, Networking tips and advice
Tips for searching:
- Use the search bar on the top right
- Select Companies at the top to see a list of companies by industry or search for a specif company
- Select Internships at the top to search for internships and see lists of internships
- Select Schools at the top to see rankings of Undergraduate, Business Schools or Law Schools, or to search for a specific school.
Want help using the Vault? Contact Willow or Kim and set up an appointment.
Oct
09
2015
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: RMA Annual Statement Studies/eStatements Online 
Where to find it: You can find it here, and under R in the databases A-Z list.
For over 95 years, RMA’s Annual Statement Studies® has been the industry standard for comparison financial data. Material contained in today’s Annual Statement Studies was first published in the March 1919 issue of the Federal Reserve Bulletin. In the days before computers, the Annual Statement Studies data was recorded in pencil on yellow ledger paper! Today, it features data for over 778 industries.
Use it to find:
- Industry Financial Ratio Benchmarks
- Industry Default Probabilities
- Cash Flow Measures
- Data definitions
Tips for searching:
- Use the Basic Search
- Browse by industry title (alphabetical)
- Browse by NAICS
- Browse by sector
- Search for an industry by keyword or NAICS
- Use the Advanced Search to specify: data group, year, region, range, and type of data.
- Export data into Excel
Want help using RMA Statement Studies? Contact Willow or Kim and set up an appointment.
May
26
2015
China Data Online includes China Statistical Databases, China Census Databases, and China Spatial Data Service (China Geo-Explorer). It provides easy access to the various statistical yearbooks published by the National Bureau of Statistics of China, comprehensive statistics, and Census data of economy and population at national, provincial, city, county, and even township levels.
Please send additional comments to Brett Cloyd.
May
08
2015
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: D&B Key Business Ratios
Where to find it: You can find it here, and under K in the databases A-Z list.
From their website”Key Business Ratios on the Web (KBR) provides immediate online access to competitive benchmarking data. This powerful tool lets researchers examine industry benchmarks compiled from D&B®’s database of public and private companies, featuring 14 key business ratios (users choose a one-year or three-year set of ratios) for public and private companies in 800 lines of business.” 
Use it to find:
- Industry ratios
- Company information
- Solvency Ratios
- Efficiency Ratios
- Profitability Ratios
Tips for searching:
- To search for industry ratios – type an industry code (SIC or NAICs)
- To display company information – click to company sub-tab of the reports section, sort by company name, SIC, line of Business, DUNS number, NAIC, MSA, City, Sate or Country.
- You can also perform a comparative analysis
- Use the Ratios tab to calculate key business ratios (solvency, efficiency and profitability)
- Use the Help Guides – top right corner
Want help using Key Business Ratios? Contact Willow or Kim and set up an appointment.
Apr
17
2015
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: Richard K. Miller & Associates Market Research Reports
Where to find it: You can find it here, and under R in the databases A-Z list.
From their website: “Richard K. Miller & Associates (RKMA) market research handbooks focus on various consumer-related markets. Each of these comprehensive assessments includes market forecasts, sector trends, and statistics. In addition to in-depth analyses, handbooks include links to hundreds of websites for additional information. ”
Use it to find:
- Reports on:Business-to-Business Marketing; Casinos, Gaming & Wagering; Consumer Behavior; Consumer Marketing; Entertainment, Media & Advertising; Healthcare Business; International Consumer Markets; Leisure Market; Restaurant, Food & Beverage Market; Retail Business Market Research; Sports Marketing; and Travel & Tourism
- Market forecasts
- Sector trends
- Statistics
Tips for searching:
- Browse the main screen for the newest reports
- Click the bottom link to view archived reports
- Once in a report review the Table of Contents
Want help using RKMA Market Research Reports? Contact Willow or Kim and set up an appointment.
Mar
13
2015
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: Freedonia Focus Portal 
Where to find it: You can find it here, and under F in the databases A-Z list.
Freedonia Focus portal is a collection of over 550 industry market research reports, covering 18 industry sectors.
Use it to find:
- Industry market research reports
- Market size, historical and forecasted demand by product and markets, and profiles of the market leading companies
- Industry sectors include: Automotive and Other Transportation; Chemicals; Construction; Consumer Goods; Electronics; Energy and Power; Food, Agriculture, Tobacco; Industrial Components; Life Sciences (Pharmaceuticals/Medical); Machinery; Metals and Minerals; Miscellaneous and Service Industries; Packaging; Paper, Printing and Publishing; Plastics; Rubber; Textiles, Apparel and Leather; and Wood, Furniture and Fixtures
Tips for searching:
- Use the quick search bar, or the advanced search
- Browse by Country or Region
- Once you have picked a region, browse by industry sector
Want help using Freedonia? Contact Willow or Kim and set up an appointment.