Use it to find: market data and analysis on pricing environment, supply chain, and vendors.
Where to find it: You can find it on the Business library web site’s alphabetical list of databases.
Need help using Procurement IQ? Contact the Business Librarians, Willow or Kim, and set up an appointment.
Are you struggling to find:
Business Librarians can help. Email Willow or Kim or set up a Zoom appointment.
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: Richard K. Miller & Associates Market Research Reports
Where to find it: You can find it here, and under R in the databases A-Z list.
From their website: “Richard K. Miller & Associates (RKMA) market research handbooks focus on various consumer-related markets. Each of these comprehensive assessments includes market forecasts, sector trends, and statistics. In addition to in-depth analyses, handbooks include links to hundreds of websites for additional information. ”
Use it to find:
Tips for searching:
Want help using RKMA Market Research Reports? Contact Willow or Kim and set up an appointment.
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: Freedonia Focus Portal 
Where to find it: You can find it here, and under F in the databases A-Z list.
Freedonia Focus portal is a collection of over 550 industry market research reports, covering 18 industry sectors.
Use it to find:
Tips for searching:
Want help using Freedonia? Contact Willow or Kim and set up an appointment.
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: IBISWorld 
Where to find it: You can find it here, and under I in the databases A-Z list.
Use it to find:
Tips for searching:
Check out the IBISWorld tutorial below:
Want help using IBISWorld ? Contact Willow or Kim and set up an appointment.
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: Sports Business Research Network
“SBRnet provides extensive research related to consumer demographics, consumer behavior patterns, financial statistics, attendance and media usage trends for all three major sports market segments…fans, participants and sporting goods buyers” 
Where to find it: You can find it here, and under S in the databases A-Z list.
Use it to find:
Tips for searching:
Want help using Sports Business Research Network ? Contact Willow or Kim and set up an appointment.
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database:Â FAITS – Faulkner Advisory for IT Studies
Where to find it: You can find it here, and under F in the databases A-Z list. 
Use it to find (from their brochure):
Tips for searching:
Want help using FAITS ? Contact Willow or Kim and set up an appointment.
Each week we will highlight one of the many 
databases we have here at the Pomerantz Business Library.
The database: MarketResearch.com Academic
Where to find it: You can find it here, and under M in the databases A-Z list.
Use it to find:
Tips for searching:
Demos: The following demo on Market Research Academic can be viewed on youtube:
Want help using Business Source Complete? Contact Willow or Kim and set up an appointment.
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: Mintel Oxygen 
Where to find it: You can find it here, and under M in the databases A-Z list. You do need to agree to the Terms of Use and create an individual profile with your @uiowa.edu email address before you can gain access.
Use it to find:
Tips for searching:
Demos: The following demo on searching Mintel can be viewed on youtube
http://youtu.be/Q2I5wdX3TIs
You can also view a video from Mintel that tells you about their coverage
Want help using Mintel? Contact Willow or Kim and set up an appointment.