Each week we will highlight one of the many databases we have here at the Pomerantz Business Library. The database: Richard K. Miller & Associates Market Research Reports Where to find it: You can find it here, and under R in the databases A-Z list. From their website: “Richard K. Miller & Associates (RKMA) marketContinue reading “Database of the Week: RKMA Market Research Reports”
Tag Archives: demographics
Database of the Week: eMarketer
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library. The database: eMarketer Where to find it: You can find it here, and under E in the databases A-Z list. Use it to find: Daily research articles, analyst reports, and e-business and online marketing statistics, aggregated andContinue reading “Database of the Week: eMarketer”
Database of the Week: SimplyMap
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library. The database: Simply Map Where to find it: You can find it here, and under S in the databases A-Z list. Use it to find: An array of data that can be applied to maps (from allContinue reading “Database of the Week: SimplyMap”
Database of the Week: MarketLine Advantage
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library. The database: MarketLine Advantage (formerly known as DataMonitor) Where to find it: You can find it here, and under M in the databases A-Z list. Use it to find: Industry analyses (by industry and geography) Company reportsContinue reading “Database of the Week: MarketLine Advantage”
Database of the Week: Mintel Oxygen
Each week we will highlight one of the many databases we have here at the Pomerantz Business Library. The database: Mintel Oxygen Where to find it: You can find it here, and under M in the databases A-Z list. You do need to agree to the Terms of Use and create an individual profile withContinue reading “Database of the Week: Mintel Oxygen”