Each week we will highlight one of the many databases we have here at the Pomerantz Business Library.
The database: Sports Business Research Network
“SBRnet provides extensive research related to consumer demographics, consumer behavior patterns, financial statistics, attendance and media usage trends for all three major sports market segments…fans, participants and sporting goods buyers”
Where to find it: You can find it here, and under S in the databases A-Z list.
Use it to find:
- Consumer expenditures
- Sport participation
- Fan market
- Venue reports
- Ticket prices
- Social media data
Tips for searching:
- Browse by sport: Archery to Football to Skiing to Wrestling
- View the summaries on the home page:
- Use the tabs across the top: fan market, participation, directories, sporting goods, sports venues, college sports, etc.
- Try the site search at the bottom
Want help using Sports Business Research Network ? Contact Willow or Kim and set up an appointment.