Introducing Altmetrics: Scholars look for new ways to measure the impact of research

A recent article in the Chronicle of Higher Education (link below) describes efforts to measure the impact of research beyond traditional citation analysis. In addition to measuring the impact of scholarly publications (who cites whom), altmetrics tries to tap into the buzz of scholarly conversation on social media sites such as Twitter and reference-sharing communities such as Mendeley and Zotero. The full article is available here:

http://chronicle.com/article/As-Scholarship-Goes-Digital/130482/