Seducing Women and then Killing Them:
The Targeting of Women by the Tobacco Industry
The tobacco industry has long sought to market its product to consumers. Several advertising campaigns have focused specifically on reaching female customers. An exhibit, created by Natalie Cheung and Christopher Squier from the Dows Institute for Dental Research at the University of Iowa, examines how cigarette manufacturers have attempted to entice women to purchase their products.
The exhibit is located on the third (main) floor of the library near the current display journals.
Congratulations to Colby Hansen, Kevin Kampfe, Amanda Flink, and Dr. Nicole Nisly, winners of Hardin Library’s PDA contest held in conjunction with our PDA exhibit in September and October. The following prizes were awarded:
- 1st Place: Pocket Companion to Cecil Textbook of Medicine (valued at $50.00) courtesy of University Book Stores
- 2nd & 3rd Place: One of two laser printing packages (valued at $20.00) provided by the Information Commons
- 4th Place: PDA Stylus Pen (valued at $15.00)
A big thank you to all of you who participated in our survey. The results have been posted on our Web site at http://www.lib.uiowa.edu/hardin/pda_survey_results.html