New E-Books Update: April 11, 2008
Important! You must be associated with the University of Iowa and have a Hawk ID in order to read the following e-books. The titles are available from Books24×7. To find a book on the site, search by “Titles”.
China Business: The Rules of the Game
by Carolyn Blackman
Allen & Unwin © 2000 (258 pages)
ISBN: 9781865082301
Revealing the key things you need to know to do business effectively in China, this informative, candid, and entertaining book uses real-life stories and situations to give you tried and true practical strategies that will turn obstacles into advantages.
Everybody Wins: The Story and Lessons Behind RE/MAX
by Phil Harkins and Keith Hollihan
John Wiley & Sons © 2005 (304 pages)
ISBN: 9780471710240
Providing an inside look at one of the world’s most successful real estate companies, this insightful book reveals how RE/MAX grew from a renegade bunch of mavericks to a tight network of over 100,000 agents in more than 50 countries.
Flight Plan: How To Achieve More, Faster Than You Ever Dreamed Possible
by Brian Tracy
Berrett-Koehler Publishers © 2008 (168 pages)
ISBN: 9781576754979
Revealing the real keys to accomplishing any long-term, meaningful success, this book uses the metaphor of an airplane trip to help you chart a course to greater achievement, happiness, and personal fulfillment.
I’ll Take Learning for 500: Using Game Shows to Engage, Motivate, and Train
by Dan Yaman and Missy Covington
Pfeiffer © 2006 (272 pages)
ISBN: 9780787983062 (CD Content Available)
Let this unique and practical guide show you how to leverage the excitement and entertainment inherent in game shows by using them to increase participant involvement, information retention, and comprehension.
Intelligent Innovation: Four Steps to Achieving a Competitive Edge
by John A. Cogliandro
J. Ross Publishing © 2007 (249 pages)
ISBN: 9781932159615
Explaining the importance and application of innovation throughout the lifecycle of any product or service, this book uses a practical four-step process, and includes the tools and methods to achieve increased performance within the entire organization.
Marketing Graffiti: The View From The Street
by Michael Saren
Butterworth-Heinemann © 2006 (305 pages)
ISBN: 9780750656979
Critically examining the wide range of products, businesses, technologies, information, services, ads, packaging and branding, this book explains marketing from the perspective of the pivotal figure in the process: the consumer.
The Next Generation of Corporate Universities: Innovative Approaches for Developing People and Expanding Organizational Capabilities
by Mark Allen (ed)
Pfeiffer © 2007 (432 pages)
ISBN: 9780787986551
Providing a window into some of the most innovative corporate universities and their inventive approaches, this hands-on guide will arm you with numerous proven techniques to add value to your corporate university.
The Trillion Dollar Meltdown: Easy Money, High Rollers, and the Great Credit Crash
by Charles R. Morris
PublicAffairs © 2008 (216 pages)
ISBN: 9781586485634
Whether you are an active investor, a homeowner, or a contributor to your 401(k) plan, this indispensable guide will help you understand the gross excess that has put the world economy on the brink-and what the new landscape will look like.
Value-Based Metrics for Improving Results: An Enterprise Project Management Toolkit
by Mel Schnapper and Steven Rollins
J. Ross Publishing © 2006 (457 pages)
ISBN: 9781932159257
Featuring a roadmap that can be applied in any organization, this book presents a value-based methodology for developing and using metrics as a tool to baseline, monitor, manage, improve, align and reward performance of most any business function.
The Value of Learning: How Organizations Capture Value and ROI and Translate Them into Support, Improvement, and Funds
by Patricia Pulliam Phillips and Jack J. Phillips
Pfeiffer © 2007 (464 pages)
ISBN: 9780787985325
A hands-on guide for the implementation of learning and development programs, this book offers a proven approach to measurement and evaluation for learning and development that can be replicated throughout an organization and ultimately improve ROI.
World Class Master Scheduling: Best Practices and Lean Six Sigma Continuous Improvement
by Donald H. Sheldon
J. Ross Publishing © 2006 (272 pages)
ISBN: 9781932159400
Providing a complete detailed understanding of world class master scheduling, this up-to-date “how-to” guide explains how master scheduling integrates with Lean and Six Sigma to create the perfect environment for robust control and continuous improvement.
World Class Sales & Operations Planning: A Guide to Successful Implementation and Robust Execution
by Donald H. Sheldon
J. Ross Publishing © 2006 (241 pages)
ISBN: 9781932159530
Explaining how to implement and execute robust S&OP process excellence, this comprehensive guide delineates how to accomplish successful top management planning using a step-by-step approach.
